From Kevin Burns, JUUL Labs Chief Executive Officer
We commend the New York State Assembly for passing legislation to raise the purchasing age for all tobacco products, including vapor products, to 21 and we will continue to work with lawmakers in New York to get this policy signed into law.
We cannot fulfill our mission to provide the world’s one billion adult smokers with a true alternative to combustible cigarettes, the number one cause of preventable death in this country, if youth-use continues unabated. Tobacco 21 laws fight one of the largest contributors to this problem – sharing by legal-age peers – and they have been shown to dramatically reduce youth-use rates. That is why we are committed to working with lawmakers to enact these effective policies and hope more jurisdictions follow in New York’s example.