From Kevin Burns, JUUL Labs Chief Executive Officer
We commend Governor Pritzker for raising the purchasing age for all tobacco products, including vapor products, to 21 in Illinois and we especially thank Rep. Camille Lilly and Sen. Julie Morrison for their consistent leadership on this issue.
We cannot fulfill our mission to provide the world’s one billion adult smokers with a true alternative to combustible cigarettes, the number one cause of preventable death in this country, if youth-use continues unabated. Tobacco 21 laws fight one of the largest contributors to this problem – sharing by legal-age peers – and they have been shown to dramatically reduce youth-use rates. That is why we are committed to working with lawmakers to enact these effective policies and hope more jurisdictions follow in Illinois’ example.