JUUL NEWSROOM

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Youth Prevention

April 2019

STATEMENT REGARDING ILLINOIS RAISING THE PURCHASING AGE TO 21 FOR ALL TOBACCO AND VAPOR PRODUCTS

From Kevin Burns, JUUL Labs Chief Executive Officer

STATEMENT REGARDING WASHINGTON STATE RAISING THE PURCHASING AGE TO 21 FOR ALL TOBACCO AND VAPOR PRODUCTS

From Kevin Burns, JUUL Labs Chief Executive Officer
March 2019

JUUL Labs CEO Editorial Published In Washington Post

From Kevin Burns, JUUL Labs Chief Executive Officer

STATEMENT REGARDING UTAH RAISING THE PURCHASING AGE TO 21 FOR ALL TOBACCO AND VAPOR PRODUCTS

From Kevin Burns, JUUL Labs Chief Executive Officer

JUUL Labs Taking Action To Push Tobacco 21 Laws in the U.S.

JUUL Labs proudly supports Tobacco 21

STATEMENT REGARDING ILLINOIS HOUSE OF REPRESENTATIVES PASSING A BILL TO RAISE THE PURCHASING AGE TO 21 FOR ALL TOBACCO AND VAPOR PRODUCTS

From Kevin Burns, JUUL Labs Chief Executive Officer

STATEMENT REGARDING NEW YORK STATE ASSEMBLY PASSING A BILL TO RAISE THE PURCHASING AGE TO 21 FOR ALL TOBACCO AND VAPOR PRODUCTS

From Kevin Burns, JUUL Labs Chief Executive Officer
February 2019

JUUL Labs Files Complaint Against four Entities Using JUUL Branding To Sell Infringing Products

A key part of our youth prevention plan includes aggressively enforcing our intellectual property rights against counterfeiters and other infringers, operators who flood the market with unauthorized, and unregulated products, about which...

Action Plan Update

In November 2018, we launched a comprehensive action plan to combat youth usage. Since then, we have taken aggressive action and have kept every single commitment we made.

Protecting Youth From Illegal, Unregulated, And Harmful Counterfeit And Infringing Products

We have been aggressively examining the market of illegal and counterfeit JUUL devices and JUUL-compatible nicotine cartridges, while also taking action to prevent these illegal and harmful products from getting into the...
January 2019

Updates To JUUL.com’s Online Age Verification System

We have now implemented all of the online age verification enhancements we outlined in our action plan to ensure no one under the age of 21 can buy any JUUL products on...
November 2018

JUUL Labs Action Plan

This is our plan to combat underage use.
July 2018

STATEMENT REGARDING THE PRESS CONFERENCE HELD BY THE MASSACHUSETTS ATTORNEY GENERAL

From JUUL Labs.
June 2018

STATEMENT REGARDING IOWA ATTORNEY GENERAL TOM MILLER FOR CONVENING INTERNATIONAL GROUP OF PUBLIC HEALTH EXPERTS TO ADVISE ON YOUTH PREVENTION

From Kevin Burns, JUUL Labs Chief Executive Officer.

JUUL Labs Implements New Social Media Policy for Instagram, Facebook and Twitter

We will no longer use models on social media platforms; posts will focus on testimonials from adult smokers who switched to JUUL.

JUUL Labs Launches Advertising Campaign Aimed at Raising Awareness And Combating Underage Use

“What Parents Need to Know About JUUL” campaign is part of JUUL Labs’ ongoing $30 million initiative to combat underage use.
April 2018

JUUL Labs Announces Comprehensive Strategy to Combat Underage Use

We will support state and federal initiatives to raise minimum purchase age to 21 and work with a group of public and tobacco control officials as part of a $30 million initiative.

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